About Us
Our flagship site is the industry-leading startup Football Insider, which, in 2021 alone, had 100 million page views and attracted 29 million users.
We are dedicated across our entire publishing portfolio to growing our diverse and highly-engaged audience. We have a monthly combined social media reach of 15 million users and are developing ways to distribute our content across video, audio, social and editorial.
Breaking Media Limited has exciting plans to extend its core market while maintaining its market position as specialists in digital publishing solutions and content monetisation.
Our MissionWe are visionary and cutting edge.
We are authentic and insightful.
We are fearless in our approach.
We are non-partisan and democratic.
We break new ground
LEADERSHIP
Wayne has over two decades experience as a journalist and editor. He founded our flagship site Football Insider in 2015 after senior news and sports correspondent roles at newspapers and in digital media.
Wayne Veysey - Founder & Managing DirectorDominique has an extensive background in education, and has held a leadership role for 11 years.
Dominique Foxton - DirectorDaniel has worked for Breaking Media for eight years and has played a central role in growing and developing our club sites while managing a team of writers. He is a lifelong West Brom supporter.
Daniel Wright - Head of EditorialPeter joined Breaking Media in July 2023. He edits our team of writers on our stable of club sites.
Peter Hanson - Assistant EditorMark has worked for Breaking Media for five years after graduating from Leeds Trinity University. He has a key leadership role on our club sites and manages a team of writers. Mark is a Leeds United season ticket holder.
Mark Smith - Assistant EditorA broadcast journalism masters graduate from the University of Salford, Connor has worked for Breaking Media since April 2024. He has a senior editorial role in our video team overseeing our Facebook, Instagram and YouTube content.
Connor Humm - Social Media Director